Using Tezzu

Understanding Your Live Dashboard: Orders, Revenue & Customer Insights

TT
Tezzu Team
||6 min read

Your Dashboard at a Glance

When you log into your Tezzu merchant portal, the dashboard is the first thing you see. It gives you a real-time snapshot of your business — what's happening right now, what happened today, and how you're trending over time.

Live Order Management

The most important part of your dashboard is the live orders view. Here's what you see for every incoming order:

  • Order number and time — When it was placed
  • Customer details — Name, phone number, delivery address
  • Items ordered — What they want, with variants and add-ons
  • Order total — Including delivery charges
  • Payment method — COD or UPI
  • Order source — Whether it came from WhatsApp or your store page

Order Status Flow

Every order moves through a clear pipeline:

  1. Pending — Order just came in, waiting for you to accept
  2. Accepted — You've confirmed the order
  3. Preparing — Order is being made
  4. Ready — Ready for pickup or delivery
  5. Out for Delivery — On its way to the customer
  6. Delivered — Complete

At each step, the customer gets a WhatsApp notification so they always know what's happening with their order.

Revenue Tracking

Your dashboard shows revenue data at multiple levels:

  • Today's revenue — Running total for the current day
  • This week — Week-over-week comparison
  • This month — Monthly revenue trends
  • Order count — How many orders you've fulfilled
  • Average order value — Helps you understand spending patterns

Menu Performance

Understanding which items sell well and which don't is critical for any food business. Your dashboard shows:

  • Top-selling items — Your bestsellers ranked by quantity sold
  • Revenue by item — Which items generate the most money
  • Items never ordered — Consider removing or repricing these

Using Data to Grow

Optimize Your Menu

If an item is popular, consider creating variations or combo deals around it. If items consistently underperform, either improve them (better photos, lower price) or remove them to simplify your menu.

Adjust Your Hours

Look at when your orders come in. If you see a lunch rush from 12-2 PM and a dinner rush from 7-10 PM, make sure you're fully staffed during those hours. If late-night orders are growing, consider extending your hours.

Delivery Zone Decisions

If you notice many attempted orders from outside your current delivery zone, it might be time to expand. If orders from far areas have high delivery times and complaints, tighten your zone.

The Dashboard on Mobile

Your Tezzu dashboard works on your phone's browser. Many merchants manage their entire business from their phone — accepting orders, updating menu items, checking revenue — all from the same device they use for WhatsApp.

Key Takeaway

Your dashboard isn't just a place to accept orders. It's a window into your business performance. Check it daily, track trends weekly, and use the insights to make decisions that grow your revenue.

#dashboard#analytics#orders#revenue

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